Maybe you’ve tried using search engine marketing or PPC advertising before and it didn’t go so well. It can be a real tricky business because you probably want keywords your competitors have, yet you find your monthly bills have you paying more than you want for a pretty substandard sales performance. You don’t want to be overpaying for running AdWords or Bing Ads campaigns when you could get better results out of less popular keywords or tailor your website to match your campaign capabilities. But it doesn’t mean you should just scrap PPC ads. Instead, you should hire a company like White Shark Media to manage them.
What is the White Shark Media difference? White Shark Media is a listed small business partner of Google, something that only a select few SEM companies are able to get. White Shark Media’s team uses advanced analytical software to look at various PPC campaigns so they can see which ones are driving in not only high traffic, but also turning that traffic into sales. They no longer require their customers to open new AdWords accounts if they’re already experiencing some success on their current accounts.
One thing White Shark Media knows is important in PPC marketing is constant communication. When they have important updates to give you on ad performances, they do so through monthly review meetings on places such as GoToMeeting, and you can also get in touch at anytime with your contact person. They also have call tracking systems to monitor sales leads through mobile clicks and phone calls. They don’t always have to erase existing campaigns to make increased sales happen; sometimes they just need to build on them. To start taking advantage of White Shark Media’s comprehensive PPC marketing, you can sign up for a free evaluation today at www.WhiteSharkMedia.com.